Coke Pulls Polar Bear Cans after Customer Confusion

Environmental Leader, December 05, 2011

Coca-Cola has been forced to re-design cans meant to highlight its partnership with the World Wildlife Fund, after customers complained that the cans looked too much like those for Diet Coke. Coke unveiled the white cans emblazoned with silver polar bears on November 1, as it launched Arctic Home, a commitment of $2 million to WWF efforts to protect polar bear habitats. Coke also asked U.S. consumers to text in $1 donations, and pledged to match their gifts up to a total of $1 million.
But it was also the first time Coke changed the color of the can to support a cause, and the move appears to have backfired, with drinkers of Diet Coke – including diabetics – complaining that they bought the real thing instead, Time reports. Read more...

Mekong dolphins on brink of extinction

ENN, August 18, 2011


The population of Irrawaddy dolphins in the Mekong River numbers just 85 individuals and may be on the brink of extinction, according to research by WWF. The researchers also found that calf survival was very low and that the overall population is in decline. A small population living on the border of Cambodia and Lao People's Democratic Republic may be in an even more perilous situation, with just 7 or 8 individuals. This is the only area in Lao PDR where dolphins remain. Read more...

Tiger Among US

WWF International, October 2010


Did you know that there are more tigers in American backyards than there are in the wild around the world? The United States has one of the largest populations of captive tigers in the world − estimated at perhaps 5,000 tigers, compared to as few as 3,200 in the wild. They are found in backyards, urban apartments, sideshows, truck stops and private breeding facilities.In many jurisdictions, people can legally keep a tiger on their property without reporting it to local officials or neighbors. In some states, it is easier to buy a tiger than to adopt a dog from a local animal shelter. Rarely can officials determine how many tigers there are in captivity within state borders − or where they are, who owns them, or what happens to their body parts (highly prized on the black market) when they die. Read more...

Sewage from passenger ships and ferries banned from the Baltic Sea

ENN, October 10, 2011


Ship sewage will no longer be allowed to foul the Baltic Sea. The International Maritime Organization (IMO) on Friday agreed to ban the discharge of sewage from passenger ships and ferries in the Baltic Sea. The decision comes after a three year WWF campaign to stop the dumping of waste water in the Baltic Sea. The decision will make the dumping of waste water illegal starting in 2013 for all new ships, and from 2018 for all ships, when sufficient port reception facilities are available. A special IMO working group will develop criteria for "adequate port reception facilities". Read more...

WWF, Οκτώβριος 2009

Νέα μελέτη του WWF Ελλάς σε συνεργασία με το Αστεροσκοπείο Αθηνών για τις επιπτώσεις της κλιματικής αλλαγής στην Ελλάδα. Δείτε τη μελέτη...

Εξοικονόμηση ενέργειας με ένα «κλικ»

WWF, 03 Νοεμβρίου 2009

Αναρωτηθήκατε ποτέ αν υπάρχει η δυνατότητα να γνωρίζετε τα προϊόντα που καταναλώνουν τη λιγότερη δυνατή ηλεκτρική ενέργεια, πριν προχωρήσετε σε κάποια αγορά; Ναι, πλέον υπάρχει!Η περιβαλλοντική οργάνωση WWF Ελλάς παρουσιάζει το Ecotopten, το πρώτο ελληνικό διαδικτυακό εργαλείο για αγορές «υπέρ» του περιβάλλοντος και… της τσέπης των Ελλήνων καταναλωτών! Διαβάστε περισσότερα...

Saving forests five times better than carbon capture for climate action

WWF Sweden, October 07, 2009

WWF Sweden is urging its government — holding the current EU Presidency - to get behind an effective international agreement on halting forest loss as a key and highly cost effective measure on climate change.
"Sweden should follow the examples set by its northern neighbors in developing systems to halt deforestation," said WWF CEO General Lasse Gustavsson. "One Swedish krona to stem deforestation results in the same emissions reductions as five kronor for the controversial carbon capture and storage technique.". Read more...

Το περιβάλλον της Ελλάδας στο Διαδίκτυο!

WWF, 18 Αυγούστου 2009

Οι ηλεκτρονικές διαδικτυακές εφαρμογές που εμπεριέχουν χάρτες πάσης φύσεως ολοένα και πληθαίνουν στον παγκόσμιο ιστό. Τι ισχύει όμως για τους χάρτες περί της ελληνικής φύσης; Το WWF Ελλάς, με τη δημιουργία του Οικοσκοπίου (http://www.oikoskopio.gr/), μιας φιλόδοξης χαρτογραφικής εφαρμογής, έρχεται να συμπληρώσει ένα κενό στο χώρο της περιβαλλοντικής πληροφορίας στην Ελλάδα. Δείτε το ΟΙΚΟΣΚΟΠΙΟ...

Eco-Islam: Malaysia's Imams to preach against poaching

ENN, April 14, 2009

Malaysia's Muslim preachers have been enlisted in the fight for wildlife conservation, using passages from the Koran to raise awareness and help protect some of the world's most endangered species.
After a successful campaign last year, when more than 400 mosques in the state of Terengganu held sermons focusing on turtle conservation issues, WWF decided to extend the project to support efforts to tackle poaching. Read more...

Η κλιματική αλλαγή απειλεί τα δάση της Μεσογείου

WWF, 17 Απριλίου 2008

Ραγδαίες αλλαγές χρήσεων γης λόγω της επέκτασης των οικονομικών δραστηριοτήτων και του αστικού χώρου, κατακερματισμός των δασικών εκτάσεων από τις μεταφορικές υποδομές, υπερεκμετάλλευση των πόρων και ρύπανση του περιβάλλοντος απειλούν τα δασικά oικοσυστήματα στη Μεσόγειο. Στις απειλές αυτές προστίθενται οι επιπτώσεις της κλιματικής αλλαγής, όπως η άνοδος της θερμοκρασίας, τα ακραία καιρικά φαινόμενα και η ξηρασία, με αποτέλεσμα να εξαντλούνται οι αντοχές και οι δυνατότητες προσαρμογής των δασικών οικοσυστημάτων. Διαβάστε περισσότερα...

Tiger numbers 'halve in 25 years'

BBC News, February 12, 2008

The world's tiger population may have halved in the past quarter of a century, conservationists from the World Wildlife Fund (WWF) have warned.
The WWF told a conference in Stockholm there might be only 3,500 tigers left, and that one sub-species, the South China Tiger, could soon be extinct. Read more...

EU economies living beyond ecological means: WWF report

ENN November 19, 2007

The growing economic strength of the European Union has doubled the ecological pressure on the planet in the past 30 years, according to a WWF report.
“Just a generation ago much of Europe was an ecological creditor, using fewer resources than it had,” said Tony Long, Director of WWF’s European Policy Office. "But today Europe lives beyond its means. If the world’s citizens lived as Europeans, we would need 2.6 planets to provide the necessary resources and absorb the waste.”

All but three EU Members — Finland, Latvia and Sweden — run an ecological deficit. Read more...

Download the report, Europe 2007 - Gross Domestic Product and Ecological Footprint,